insightsshipped.com

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.insightsshipped.com/

Character length : 24

Title

Insight Shipped – Writings and Analysis on Amazon

Description

Writings and Analysis on Amazon

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
title: Insight Shipped
description: Writings and Analysis on Amazon
url: http://www.insightsshipped.com/
site_name: Insight Shipped
image: https://s0.wp.com/i/blank.jpg
locale: en_US

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://insightsshipped.com/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Insight Shipped – Writings and Analysis on Amazon

Character length : 55

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 48%

Good! The text / code ratio is between 25 and 70 percent.

Headings

H1	H2	H3	H4	H5	H6
1	3	0	0	0	0

Heading structure in the source code

<H1> Insight Shipped
<H2> NY Post reports that Amazon is considering buying BJ’s Wholesale Club
<H2> Bezos’s letter to shareholder’s was a model of leadership, but one meant to push employees
<H2> Day 1 For Insight Shipped

Word cloud

amazon45
bezos16
letter14
learning13
machine12
most10
growth10
day9
because8
some8
amazon’s8
potential8
probably7
all7
companies7
team7
section7
don’t7
bj’s7
company7
only6
alexa6
prime6
physical6
i’m6
just6
customer6
like6
how6
isn’t6
innovation6
them6
aws6
it’s6
shareholders5
even5
proxies5
external5
trends5
culture5
he’s5
read5
post5
come5
customers5
good5
april5
store5
into5
analysis5
investors5
retail5
years5
shipping5
since5
they’re4
new4
see4
delivery4
business4

Keyword matrix

word	title	descriptions	heading
amazon
bezos
letter
learning
machine
most

Two Word cloud

this letter4
customer obsession3
his team3
machine learning3
would have3
low price3

Three Word cloud

our autonomous prime2
uses machine vision2
day 1 for insight2
eliminate checkout lines2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 1 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

8.10

Flesch Reading Ease

58.10

Coleman Liau Index

12.00

Automated Readability Index (ARI)

7.30

Dale–Chall Readability

5.80

SMOG Index

11.60

Spache Readibility

5.00

Number of letters

14784

Number of words

3060

Number of sentences

256

Average words per sentences

Number of syllables

4942

Syllables in words

4974

Average syllables in words

1.62

Number of words in first three syllables

549

Percentage of word / syllables

17.94

Words not in Dale-Chall easy-word list

1041

Words not in Spache easy-word list

675

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,485 ms

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.insightsshipped.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://www.insightsshipped.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://www.insightsshipped.com/wp-content/plugins/jetpack/modules/photon/photon.js?ver=20130122
http://www.insightsshipped.com/wp-content/themes/libre/js/libre.js?ver=20150623
http://www.insightsshipped.com/wp-content/themes/libre/js/navigation.js?ver=20120206
http://www.insightsshipped.com/wp-content/themes/libre/js/skip-link-focus-fix.js?ver=20130115
http://www.insightsshipped.com/wp-includes/js/wp-embed.min.js?ver=4.7.5

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.insightsshipped.com/wp-content/themes/libre/style.css?ver=4.7.5
http://www.insightsshipped.com/wp-content/plugins/jetpack/css/jetpack.css?ver=4.8.2

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 24 different links.
Internal links: 12
External links: 12

External links:

Link text (anchor)	Link strength
Home
reports in the NY Post that BJ’s wholesale club is up for sale and Amazon is an interested party.
Visionary Leader
“a Brilliant Lesson in Leadership”
pushing speed and intuition”
he only spends six hours a year talking to investors.
getting their accounts compromised
about
On Bezos’s letter to shareholders.
don’t hesitate to reach out.
Proudly powered by WordPress
Automattic

Internal links:

Link text (anchor)	Link strength
Skip to content
Insight Shipped
About
Archives
NY Post reports that Amazon is considering buying BJ’s Wholesale Club
April 15, 2017April 15, 2017
Christopher
Bezos’s letter to shareholder’s was a model of leadership, but one meant to push employees
April 14, 2017
Day 1 For Insight Shipped
April 12, 2017April 13, 2017
http://www.insightsshipped.com/bitnami/index.html

Website security

34.204.238.57

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

insightshipped.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H1 : Insight Shipped, ( 84px from top )
H2 : NY Post reports that Amazon is considering buying BJ’s Wholesale Club, ( 294px from top )

Typos

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SEO report of insightsshipped.com

Insight Shipped – Writings and Analysis on Amazon

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

Sites on same ip

insightshipped.com